The very first thing you need to do in order to write a successful thesis is to choose a suitable topic. This is why it is so important to take this part seriously. First of all, the topic you choose should be a manageable one, which means it should not be overly-broad or overly-narrow. In the second place, your topic should be one you find interesting. In the event you are still unsure what topic to choose, take a look at the topic ideas below. These are all related to the subject of advertising and you should find at least some of them useful:
Discuss whether you think the advertising business is an art. What form of art is it?
Discuss how the emergence of the Internet has changed the nature of advertising and the processes surrounding it.
Examine the history and background of advertising, exploring it from its beginnings to the present day. List some of the most prominent changes.
Describe how people’s minds are influenced by advertising and the psychological mechanisms that are used to make people buy one product or another.
Discuss your thoughts on NLP in the advertising industry. Do you think this method is effective?
Provide a list of between five and ten of the world’s best known brands. Describe the history of these brands and how they became successful.
Evaluate and analyze different types of advertisements and say which types should not be allowed. Explain your reasoning.
Consider the different advertisements for tobacco and alcohol and say whether or not you feel these are ethical and/or appropriate. Should there be a ban on promoting these products?
Provide a list of the things that are most lucrative or profitable for advertisers to promote.
Describe the marketing methods you think are most effective and efficient for promoting goods.
Do some psychological research and say what it is that guides people when they are deciding what products to buy.
Examine a number of advertisements and discuss the peculiarities and styles of the different texts.
Highlight some of the tricks that advertisers use to persuade consumers. Say which ones you think are the best and most effective.
How are children influenced by advertising?
Using research, state what it is that determines success. Is it high product quality or clever advertising?
Describe how consumers are influenced by the design of the packaging of a product.
Explain the different styles and types of advertising.
Give the reasons for using sex in advertising and say if you think this is right or appropriate.
Say, what you think it is that makes people buy one thing or another.
Explain why you think some goods are always popular, what these are, and why they do not need promoting.
Think about the idea you want to develop in your essay and develop it into a research question.
For instance, you want to analyze the question of marijuana legalization.
Research question: Why medical marijuana should be legalized?
Every student knows that brainstorming is a particularly important technique allowing to develop many interesting ideas within the scope of the topic chosen.
For instance: Legalization of medical marijuana can bring huge income to the state`s budget; medical marijuana can reduce pain; the legalization of marijuana can help reduce the crime rates.
Look into the sheet with your ideas and pick up the most intriguing ones. Now, you need to develop these ideas into strong arguments. Keep in mind that these ideas will become topic sentences at the beginning of your body paragraphs.
Get back to the list with your ideas, Now, it is time to search for the solid evidence that will support your arguments. Keep in mind that your findings and arguments should be easily proved by credible and peer-reviewed sources.
No doubt, the first four steps will help you create a good thesis. However, if you want to engage your reader, your thesis should be truly outstanding. As such, turn it into a thought-provoking question or idea that will help you make your paper intriguing.